On campus – Lausanne
Orchestrating Winning Performance

Mastering future readiness

On campus – Lausanne

Orchestrating Winning Performance

Mastering future readiness

Location
Lausanne
Length
5 days
Fee
CHF 11,900
Next program starts
23 June 2025

Master future readiness at OWP Lausanne

Are you and your organization future ready? Orchestrating Winning Performance provides you with the unique opportunity to prepare you and your organization to perform and transform at the same time. You will gain fresh perspectives to help you lead under uncertainty, positively overcome adversity, plus navigate fast and frequent change so that you, your teams, and your organization are future-ready.

Sessions and streams are organized around three themes:

  1. Individual/Self: leadership and people management
  2. Organization: strategy, operations digital, innovation
  3. Society: geopolitics, environmental

Guided by IMD expert faculty, you will explore these topics and more, benefiting from the latest insights and applied research. Keynote speakers will motivate you to take ambitious action with their bold, compelling stories. You will deepen your learnings across industries and geographies by learning from, and connecting with, hundreds of peer executives who will join you in high-impact, highly energizing sessions. We warmly welcome you to Orchestrating Winning Performance 2024.

See what’s on the OWP schedule
Insight sessions
See a sample selection
Insight sessions
The future of GenAI. Here are the next 4 GPTs we will see!

Professor Amit Joshi

What comes next after ChatGPT? We will discuss the next types of GPTs we are likely to see.

Unleashing the power of circular business models

Professor Julia Binder

Explore how circularity is revolutionizing industries and paving the way for a sustainable future. Discover how forward-thinking businesses are shifting from linear, wasteful practices to circular systems, prioritizing resource efficiency, waste reduction, and environmental stewardship, aligned with economic value.

Future readying: are you planning or strategizing?

Professor Goutam Challagalla

The term “strategy planning” is used in many firms. Is the strategic planning exercise really about strategy or something else? This session will explore the difference between planning and strategy.

Quantum computing

Professor Öykü Isik

What could be the business case for this new paradigm of computing? And why is it so difficult to achieve success? We will demystify the new frontier of computing, discuss existing business applications, and explore what you can expect soon.

Streams
See a sample selection
Morning streams
Future-ready organizations: the six disciplines of strategic thinking

Professor Michael Watkins

Your most powerful tool to steer your business through uncertainty is strategic thinking. Explore the six disciplines of strategic thinking that separate good and great leaders and gain tools to build competitive edge.

Clean winners: sustainability is not a moral code but a business agenda

Professors Frédéric Dalsace and Goutam Challagalla

Firms need to embrace sustainability not just as a moral compass but as an integral component of strategy. Paradoxically, doing so will accelerate the transition. This stream will show you how this can be done, faster and better than you could initially believe.

Winning in the wellness economy

Professor Lalin Anik

Discover latest behavioral insights showing how your brand can respond to the urgent consumer needs to live well and uncover novel paths for you to thrive in the new wellness economy. 

Embodied strategic thinking: lead yourself and organization through your breath and voice

Professor Albrecht Enders with Robin de Haas, Vocal Leadership Consultant

In this highly exploratory stream, we will share and experiment with how we might use our breath and our voice to provide guidance and confidence, both to ourselves and the teams around us, when navigating critical strategic decisions.

Every firm has a pricing problem: how to address yours

Professor Stefan Michel

Pricing excellence requires capabilities in four dimensions: customer insights, pricing economics, pricing management and pricing psychology. We will dive into each dimension, offer a personal diagnostic comparing pricing capabilities with the benchmark, and explore roadmaps for pricing excellence.

GenAI in practice

Professors Didier Bonnet and Michael Wade

Examine the practical impact of GenAI on work and employees, explore through real-case examples where this technology can generate business value, and discover how traditional organizations can implement GenAI to extract business benefits.

Climate readiness and solutions for growth

Professors Kazuo Ichijo & Francisco Szekely

Discover a framework for companies to prepare and act now to address the challenges and opportunities associated with climate change impacts. Learn from best-in-class examples of companies developing solutions for climate and are growing their profits steadily.

Does your leadership matter? Using AI to measure (and increase) your impact

Professors Katharina Lange & José Para Moyano

In this interactive session, you will bring your most pressing “leadership puzzle” and blend human wisdom with AI algorithms. Witness the measurable impact of your leadership evolution, guided by human and artificial intelligence. Join us to experiment and see the difference for yourself!

Afternoon streams
Designing tomorrow: a new approach to AI product innovation

Professor José Parra Moyano

This interactive workshop features group brainstorming, teamwork, and practical exercises, to learn how to innovate to develop new AI-based processes, services, or products. Learn what is possible in terms of AI innovation and what AI can do for your organization. Get ready to roll your sleeves up!

Psychological safety: how to lead your team to learn and perform

Professor Robert Hooijberg

Not all ways of seeking psychological safety are equally productive. Identify variables that enable the productive version of psychological safety. Demarcate the differences among groups, teams and high-performing teams to create a psychologically safe environment where high-performing teams can flourish.

Incumbents: how to defend against born-digital players

Professor Annabelle Gawer

Explore the fundamentals of digital platforms and ecosystems strategy, how platforms operate at the heart of ecosystems, how they create value, what kinds of platform business models win, and how they provide a competitive advantage. Discuss options for incumbents: build, buy, or belong.

Biden versus Trump 2024: future proofing your global business

Professors David Bach and Simon Evenett

Stress test your business for either election outcome and get frameworks to bolster business resilience, reduce potential negative impacts, and contribute to future readiness. Whether your business operates in the US or not, the election represents a fork in the road that warrants your attention as a leader.

Navigate your family enterprise into the future

Professor Peter Vogel

Tackle challenges such as transitions, fostering innovation and business model renewal, ESG and impact investing, and preserving multigenerational wealth. Address your unique challenges, seize opportunities to stay ahead of the curve and future-proof your family enterprise. (Reserved for family businesses only.)

Strategic leadership: get your team to break through even the most intricate problems

Professor Arnaud Chevallier

Chances are you never got any training on solving complex problems. Discover a simple three-step process to address complex problems which also shows you how to harness the power of scientific thinking to lead your team to consistent high-quality outcomes.

Preparing to do business in challenging emerging markets

Professor Marleen Dieleman

Many economic opportunities are in challenging emerging-market environments. Unfortunately, such environments are also risky places to do business. How can you prepare yourself to navigate the pitfalls of these markets and reduce your risks.

LeadAirship: the science, impact and practice of breath

Professors Alyson Meister and Susan Goldsworthy

In this immersive experience, delve into the profound impact of breathwork on health, performance, and overall leadership capabilities. Explore how mastering breathwork is essential, accelerating personal transformation and improving team dynamics.

Special topics
See a sample selection
AI in pedagogy: hands on with large language models (LLMs)

Professor Amit Joshi

This will be a fully hands-on session! Each participant will analyze data, create code, images etc. using GenAI, in a structured exercise format.

Machines are learning, but can they be sentient? A deep dive for leaders

Professors Michael Yaziji and Stefan Michel

Explore the essence of Machine Learning (ML) and Artificial General Intelligence (AGI). Gain a foundational understanding of ML. Embark on a journey from the basics of algorithm training to the realm of sentient potential. Consider AI’s potential to possess awareness, consciousness, and self-experience.

Future readying your organization

Professors Howard Yu and Mark Greeven

Discover four corporate principles that future-ready companies adhere to stay competitive. More than corporate strategy, this session will also provide personal rules to apply in your immediate surroundings to close the knowing and doing gap and help those around you to win!

Developing high-performance teams

Professor Ina Toegel

Most teams still operate as groups – i.e. they under-leverage the potential for synergies (at best) and they are slowed down or paralyzed by dysfunctional relationships (at their worst). Discover practical steps to build high-performing teams.

What every business can learn from the luxury industries to future proof themselves

Professor Stéphane JG Girod

How can firms from other sectors learn from luxury brands’ spectacular performance? In this session, open to non-luxury professionals, discover what you can learn from luxury businesses, whether you work in B2B or B2C, and even if you compete on low cost and prices.

Who you’ll meet at OWP Lausanne

The fully customizable design of OWP makes it ideal for individuals and teams at all career stages and every industry. Joining as a team offers you exceptional opportunities to further tailor your experience with a custom team journey around your key corporate strategic/leadership challenges.

30+

Nationalities & industries

25+

Average years of experience

400+

Executives

30+

Teams

See inside OWP Lausanne

OWP is IMD’s signature program. The Lausanne 2024 edition drew 470 decision-makers from 172 companies and 63 countries to prepare themselves and their organizations for future readiness.

Customize your week

As an individual
Pick the most relevant topics and streams to solve your challenges and drive your business forward. Take back tools and strategies that you can implement immediately.

As a team
OWP is the ideal environment for your teams to regroup, plan ahead and build highly effective collaborations. A wide range of options enable teams to work together on post-pandemic challenges and develop specific solutions at the corporate level. Team members can also work on individual development needs to effectively lead and collaborate in the new normal.

Insight sessions

Power start your day with a 1-hour insight session into a critical business issue or opportunity.

Streams

Gain in-depth knowledge of the on market opportunities and innovations that most interest you.

Special topics

Focus on a special topic such as an integrative case study, personal leadership assessment, or business simulation.

Keynote speakers

Be inspired by stories of success in challenging environments and reminded why you should never give up!

Networking

Connect with the people that matter to you and grow your network.

Individuals and teams review their week
Jean-Frederic Guinot

CEO, Farinia Group, France

10th participation as a team

The sessions and concrete cases fuel inspiration and motivation for the work ahead. It’s great to see different team members get energized by the experience to help others in the organization get up to speed. Read full team story below.

Adriana Jahnáková

VP Global Marketing, Lego Group, Denmark

We are all solving similar issues

What a pleasure to learn from executives across industries and geographies… so different yet solving similar issues. As a leader I learnt that my team and I need to be making the right decisions quickly to avoid an iceberg situation.

Simon Katende

Senior Data Analyst , Global Markets, ABSA, South Africa

Immersive, relevant, phenomenal

OWP is a phenomenal, immersive experience filled with relevant concepts. Having conversations with different people across the world and understanding their challenges is preparing us to become better future leaders.

Irene Stendal Lønøy

Procurement Director, G2 Ocean, Norway

I understand how to use AI

I learned a practical way to set up an AI tool and use my knowledge of the company to fine tune and improve it. I can now see how to use AI in our company to be more competitive in our marketplace.

Wafa Alharbi

Organization Design Manager, SEVEN, Saudi Entertainment Ventures

New leadership perspectives

OWP has changed my perspective of leadership. It’s what you decide, do, and how you react on a regular basis – this is what makes a leader.

Adelina Toader

Director, Structured Commodities Finance, ING, Switzerland

It is extremely valuable

In these very uncertain times, it is extremely valuable to be able to network with such smart, brilliant people from all over the world, to interact with the faculty, and to learn the latest on what’s happening out there.

Jens Bjerg Sørensen

CEO, Schouw & Co, Denmark

Discover the latest management thinking

OWP is a learning pallet for business leaders to discover the latest management thinking, as well as an opportunity for the broader executive team to connect in person.

Raed AlRashed

Senior General Manager, NWC, Saudi Arabia

Fantastic learning for leaders

OWP Lausanne is fantastic. It developed my leadership in terms of leading myself, leading others, leading strategy and how to contribute more to my organization and country.

Karine Le Heiget

Global HR Division, Deputy Head of Training & Development, TDK Corporation, France

Super interesting learning

I got great insights on how to manage our environmental impact as a company. Super interesting learning with very dynamic professors and participants from a wide diversity of
industries.

Team story
The OWP yearly learning boost helps keep us fit for the future

Returning to OWP for the 10th time, Jean-Frederic Guinot, CEO of Farinia Group, explains how the yearly learning boost helps keep his firm fit for the future.

The nature of IMD’s OWP, a week-long customizable program that takes place in Lausanne every June and in Singapore every November, is that it is always evolving. This means that repeat participants like Jean-Frederic Guinot – who is back for his tenth edition – are always exposed to the latest management thinking.

“I love to learn, and they say it’s a lifelong learning journey,” says Guinot, who is CEO of Paris-based Farinia Group, an industrial holding company that specializes in forging and machining, developing cast iron counterweights and ballast solutions, and digital transformation. Guinot first came to OWP 15 years ago after he had just founded the company. This year he is attending with 14 of his top engineers from across the different companies. “I don’t bring the same people every year, but we spread the thinking across the group and that helps us to get better. We are profitable, and we operate in the commodities business, which is a tough area. So, I tend to think that the fact we are profitable is thanks to education,” he explains.

Once the week is over, the learning doesn’t stop. Guinot makes sure that the ideas that have been ignited in Lausanne are implemented and ingrained across the business by holding workshops. “We cannot bring everyone to Lausanne, but what we learn we dispatch to others,” he says. Sometimes this involves having follow-up sessions with IMD professors back in the organization.
Top of mind for Guinot this year is artificial intelligence (AI) and how to best harness data and build business cases. Farinia has plans to invest between EUR 300,000-400,000 annually in the technology over the next three years and is using OWP to dive deep into AI and how it works before he sets the direction.

Another area of interest is pricing strategy and how to create more value with customers and communicate and capture this value. “These are the two topics I am trying to push in the group, so it helps to come to OWP to make that happen.”

While Guinot himself is a repeat participant, he enjoys seeing his different team members get energized by the experience. “I am confident that they will help others in the organization catch up on these topics. Over the next five years, our ambition is to become a significant force in smart factory.” This year’s OWP is on the theme of “Mastering future readiness”. Guinot says the sessions and concrete use cases fuel inspiration and motivation for the work ahead. “We are not going to discover everything that we need to do in one week; it’s a long journey.”

Have a look at what happened during OWP Lausanne 2024
Day 1

IMD President, Jean-François Manzoni, discusses the importance of cultivating a beginner mindset to prepare for future readiness.

Day 2

Participants experienced a a cyber-attack simulation, discovered opportunities to design AI-based products and services, built new leadership skills and much more.

Day 3

Participants learned to navigate transformative business journeys, anticipate challenges, and successfully chart a course through adversity as key takeaways.

Day 4

Participants gained insights on how to set up an AI tool, how to find opportunities in emerging markets, and the importance of preparing both non-market as well as market strategies.

Day 5

A transformative and immersive week draws to a close that welcomed 470 executives from 172 companies and 63 countries for five days of leadership development to master future readiness.

Get inspired by the OWP Lausanne 2024 keynote speakers
How to navigate our future world order

Dr Maha Hosain Aziz

In a post-pandemic era shaped by wars, climate change, and new technologies, Maha Hosain Aziz outlines the main risks and shock events that could disrupt our world order in coming years.

 

Navigating the singular reality

Joseph M Bradley

Harnessing the power of data, while addressing the risks, will be key to an enhanced integrated future, says Joseph Bradley, CEO of TONOMUS, a world-leading technology enterprise powering the world’s first ecosystem of cognitive technologies.

Countries of the future: looking beyond the disinformation

Arturo Bris, Professor of Finance

Don’t be deterred by doom-laden narratives. To create societies that are prosperous and inclusive, it’s time for leaders to focus on facts and future readiness, says Professor Arturo Bris.

Cyber resiliency: building a secure future

Jamie Woodruff

To safeguard your organization from persistent cyber threats, look beyond technology and focus on educating your people, says ethical hacker Jamie Woodruff.

What does art do? The transformative power of creativity

Brian Eno

Art is a powerful source of understanding and fundamental to creating the future world we want to live in, says Brian Eno

Decision making under (real) pressure

Pierluigi Collina

Leaders are often under pressure to make the right decisions while being held to high levels of scrutiny and accountability. Pierluigi Collina outlines his key strategies for making high-stakes decisions.

Lausanne vibrant innovation hub

IMD is uniquely situated in the vibrant innovation hub of Lausanne in western Switzerland.

Drawing inspiration from its close partnerships with neighboring top technology institute EPFL (Ecole polytechnique fédérale de Lausanne) and design university ECAL (Ecole cantonale d’art de Lausanne), IMD thrives at the center of the one of the world’s most exciting innovative nations.

Recently cited as the most innovative country in the world by WIPO (World Intellectual Property Organization) for the last eight years, and #1 ranking for discovering best talents by the IMD World Competitiveness Report, Switzerland is not only a top global innovation nation but also one of the most competitive places to be.

Next start & fee

Length: 5 days at IMD Campus in Lausanne or Singapore

Dates
23 Jun – 27 Jun 2025
Location
Lausanne
Length
5 days
Price
CHF 11,900
CHF 10,900 (Early bird)

SPECIAL TEAM OFFER: Every 5th participant joins OWP for free.